Hart Sport

Hart Sport were in search of an enterprise level ecommerce platform that could handle the complexity of their business processes and logic.

Of particular importance were the following features:

• the ability to support custom product categorisation
• support for complex freight rules
• tight integration to their Pronto ERP system
• comprehensive self-service functionality

CV ecommerce ticked every one of those boxes, and more. 

With seamless ERP integration and key B2B (and B2C) features, it was clear that CV ecommerce would help drive down Hart Sport's overall cost-to-serve

Hart Sport have had year-on-year double digit growth in online sales since turning to Commerce Vision and their online channel supports the geographical customer reach of their business.

In business - as in sport - founder and Managing Director Greg Harten is not one to rest when there are opportunities to improve sales and customer service performance.

In 2015 Hart Sport upgraded to CV ecommerce’s new 'Best Practice Design' framework, supporting a fully responsive customer experience across mobile, tablet and desktop users. They also started to leverage the extensive personalisation capabilities using the CMS. 

With CV ecommerce, Hart Sport have easy control  over the look and feel of their site – with a detailed ability to tailor it and the specific business logic to certain customers and customer types.

So where do Hart Sport go from here? With Greg Harten and team’s focus on the business they will continue to work to improve their scorecard. Hart Sport are continually engaged with Commerce Vision’s Customer Success Program to plan future eommerce enhancements.